Wednesday, May 07, 2008

eBay's Troubled Affiliate Program

Well, I hate the thought of provoking an ebay revolt - for my modest amount of traffic, I am getting a few sales (nothing like what I did with CJ.)

However, those who are actively promoting the ebay affiliate program by ppc, etc, who have contributed to ebay success in the past and who know their stats like the back of their hand - they are the core of eBay traffic now. eBay is saving itself an absolute fortune in google advertising. Just think - how many times when you made a search for a product a year ago did eBay advertising pop up - quite often in the top three google results. How often does that happen now?

.... I hope that eBay is paying attention to the problems that the affiliates are reporting. If it was just one rogue complaint and everyone else was happy, I could believe there isn't a problem. However, on the net, people make a living promoting products. If eBay affiliate program stops paying out well, then affiliates are going to replace this lost income by promoting something else. .....

M

ps... I also belong to other affiliate programs where the merchants (eg eBay) get absolutely slated if they put third-party advertising on their site. The argument is that the merchants are effectively stealing from their affiliates by earning money on traffic sent to them and not passing on any reward.