Plodding onwards :) .... what have I done today??
Well, after publishing an article (it has yet to be reviewed and accepted), I updated another blog and then decided it was time to get aggressive with some PPC advertising.
I don't often spend money on online advertising, but I do find that there are some benefits in taking the time on a couple of the advertising networks to get some well targeted keyword phrases. For instance, I use 7Search.com because they have a fantastic keyword tool. Also, it is much easier when using their interface to see what bids are on specific keywords and to decide for myself what amount I am prepared to pay per click.
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